Get to Know Our Product Specialists: Joel Handley

At Ferris, we pride ourselves on more than just high-performance mowers - we're known for innovation, industry-leading suspension technology, and a dealer network that puts the customer first. But what really makes Ferris exceptional are the people behind the brand. As a Ferris Product Specialist serving the state of New York, Joel is on the front lines every day, connecting with customers, dealers, and landscapers to make sure they get the right machines for their needs. Whether he's navigating tough terrain during a demo or talking shop at a dealership event, Joel's deep understanding of Ferris equipment and the lawn care industry shines through.
Rooted in the Outdoors
"I am an avid outdoorsman who loves to be in a duck blind or a tree stand." Joel says. His passion for the outdoors naturally compliments his career in landscaping and mowing. "If I'm not working or hunting, you will most likely find me on the golf course or with my dog, Ghost."
Joel's journey into the lawn care industry began at home. "My childhood home had a ton of landscaping and I started helping my dad and brothers outside at a young age, so landscaping and mowing are things that I started doing early on." That early connection to the land continues to shape how he supports Ferris customers today.
Why Ferris? The Ride Makes All the Difference
Ferris Commercial Mowers are known for having patented suspension technology across their product portfolio, helping operators cut more efficiently and comfortably. It's the kind of engineering that professionals notice immediately - and Joel is no exception.
His favorite mower? "ISX3300 without a question. It's the most comfortable mower I have ever mowed with. The independent suspension of our ForeFront technology makes it seem like you're floating while mowing. Combine that with the 40hp Vanguard engine and iCDTM+ deck and you can mow almost anything!"
The ISX3300 is a flagship in the Ferris lineup. Built for speed, power, and unmatched operator comfort, it exemplifies the brand's commitment to making every job easier and more productive. For Joel's dream setup, he doesn't hold back, "3300 40hp, 60" iCD+ with a service jack, light kit, fender flares, and tweels, with a mulch kit and bagger for in the fall when the leaves drop!"
Breaking Down the Ferris Lineup
Ferris offers a full range of commercial mowers, each designed to meet the demands of landscape professionals working in different environments. Joel knows the strengths of each category inside and out.
- Zero Turn Mowers: From a time standpoint, it is convenient for bigger areas with flat terrain, and the suspension allows you to maintain higher speeds comfortably while still achieving a high quality cut.
- Stand-On Mowers: Perfect for hills and hard to reach areas. The maneuverability and ability to handle steep slopes allows you to go places other mowers can't.
- Walk Behinds: Ideal for those smaller and hard-to-reach areas as well as getting around any yard obstacles and tight corners.
Advice for First-Time Ferris Buyers
For those just getting started with Ferris, Joel offers practical advice that reflects the brand's customer-first approach. "Reach out to a dealer or any of the product specialists if you have questoins! Because we have so many different options in our lineup, we will help to make sure you get the Ferris that is perfect for you!"
That support is what sets Ferris apart. With a strong dealer network and experienced specialists like Joel in the field, customers know they're not just buying a mower - they're investing in a relationship.
The Best Part of the Job? The People
Ask Joel what drives him - and the answer is immediate. "Meeting a lot of people who come from the same industry that I came from, and getting to hear about their stories and how far they have come, and then getting to put them on a machine that is perfect for them!"
One standout moment? "At the Open House I worked at Sosler's Garden and Farm Equipment, we had Alex Yankowski, of Yankowski Motorsports, there for a Ferris Demo Day, and a lot of people were excited to meet him while doing demos!" Events like these reflect Ferris' community-focused spirit and give customers a chance to try out machines firsthand.
Fueling Success, One Demo at a Time
For Joel, success is measured in the reactions of customers as they try out Ferris mowers for the first time. "Watching peplpe get blown away when they demo a Ferris."
It's no surprise. Ferris mowers are built for those who demand the best - maximum comfort, minimal downtime, and performance that holds up day after day. With Joel on the road in New York, more and more pros are discovering what Ferris can do for their business and why once you move with Ferris, there's no going back.